TIME 100 Health Summit
CLIENT: TIME Inc.
FORMAT: Event
The first annual TIME 100 Health Summit gathered some of the world’s most prominent figures in healthcare to highlight essential perspectives on health and wellness, and encourage cross-disciplinary collaboration toward a better, healthier world. The event reached TIME’s global audience of 100 million across print, digital, social and livestream.
*This project was produced by Makeout, the experiential agency Greg cofounded and creatively led.
The Experience
We hosted the event on the fourth floor of Pier 17, and highlighted the space’s fundamental rawness while interjecting a punchy mix of posters and programmable LED lighting.
The night was full of special moments of programming, including a series of toasts from, and conversations with, TIME 100 Next honorees, as well as musical performances from Camila Cabello and Maggie Rogers. We also created a portrait studio to invite honorees to join in a recent campaign from founding partner Citi’s initiative to help resolve the gender disparity in leadership roles across corporate structures.
